Kord magazine aims to target a prdominately male audience of around 70-75%, this audience are generally around the 15-25 years, these are normally studying in school, college or univeristy. People who would buy this magazine would be very heavy consumers of rock and metal music, who would be more interested in collecting albums rather than downloading them, and go to giggs regularly. Kord magazine focuses on a range of music, with the up and coming bands (especailly guitarists) as well as established bands and solo artists
most magazine titles focus on a predominant male audience which is shown in these figures
Q magazine = 68% male target audience
NME = 65% male target audience
UNCUT = 96% male target audience
the feedback given to my magazine shows that my magazine like Q and Uncut would also target more of a male audience
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