The distributor of magazines have to understand the audience in order to develop ways of increasing sales of the magazine
The magazine distributor that I have studided is a company called Frontline ltd. Frontline distribute over 180 magazines from there partners magazine titles which includes the company Bauer media. These titles include 70 of the top 200 best selling titles in the Uk. Frontline are also the biggest disrtibuting company in the country. My magazine is going to transfer from the publisher to the wholesaler is through a distributer
Publisher - Distributor- Wholesaler- Retailer- Consumer
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